If cyberspace is such an obvious next step in user/computer interaction, then it's reasonable to ask why Autodesk should expend any effort to develop the technology in-house. Can't we just let others do the pioneering and adopt their discoveries as they reach the market?
I think that Autodesk should be a leader in making cyberspace a mainstream technology because Autodesk has several attributes which uniquely qualify us to develop cyberspace. I believe that Autodesk stands to benefit enormously if we are successful in developing the technology and bringing it to market in conjunction with our product line.